February 11, 2015
MSouth Completes its Secondary Investment in USA Television Holdings, LLC
Atlanta, GA (February 11, 2015) - MSouth Equity Partners, an Atlanta-based private equity firm, announced a secondary investment in USA Television Holdings, LLC ("USA TV"), a company focused on acquiring local broadcast television stations in attractive, mid-tier markets in the U.S.
Along with management, USA TV purchased WTVA, an NBC and ABC affiliate based in Tupelo, MS. In operation since 1957, WTVA possesses a dominant number one market position in the Columbus-Tupelo-West Point, MS designated market area ("DMA"). Barry Boniface, an MSouth Equity Partner said, "We are very excited about our second investment in the USA TV platform. WTVA is an exceptional station that has been providing leading local news in this region for nearly 60 years and represents a great addition to our existing USA TV station portfolio."
MSouth Equity Partners is a private equity investment firm that provides equity capital and expertise to support management teams in acquisitions and recapitalizations of lower middle market companies typically valued between $25 and $150 million. Based in Atlanta, Georgia, MSouth invests primarily in the South with a consistent focus on management buyouts of business services, distribution, specialty manufacturing and telecommunications/media companies. With more than $700 million under management in two active funds, MSouth is a successor to Cravey, Green & Wahlen, Inc., which was founded in 1984.